Marketing Research Analysis

Marketing Research psychoanalysis MKT 421 February 27, 2011 Marketing Research Analysis Kudler Fine Foods sells gourmet- tonus foods, same(p) baked goods, seafood and meats, fresh produce, cheese and other dairy farm mathematical products, and lovely wine. In 1988 Kathy Kudler started Kudler Fine Foods and since then she has successfully open iii locations in La Jolla, Del Mar, and Encinitas. Kathy Kudler has a passion for homework and gourmet food this prompted her demand to exact products of good quality to map and prepare meals with. . Kudler Fine Foods mission is to provide their customers with the finest selected foodstuff, wines, and tie in ineluctably in an unparalleled consumer environment (University of Phoenix, 2008). Kathy wants to expand her argument and is onerous to find a good location for her untried store. Kathy has to custom mart investigate to help her find the ripe market strategy to increase and develop her expanding business as come up as identify additional tonic customers to improve her lower market. Importance of Marketing Research When showtime a business an system needs to obtain market research in request to find out what a futurity customer pastime are and what type of product they are in need of.

This helps the organization produce a product or operate that is worth while for the customer and would be of value to both(prenominal) the customer as well as the producer. Kudlers Foods has to consist a large amount of tuition from their market research in order to strive success. The have to take into business rel ationship their customer base of future and ! existing customers that they hope to treat and their competition. Marketing research give help Kathy identify these areas and portray a strategy to achieve their goals. When the five steps of selling research are utilize a business open fire decrease the get hold of failure and take the steps to creating a successful business. The maiden step is identifying the problem, analyze the problem, find information that pertains to...If you want to get a full essay, order it on our website: BestEssayCheap.com

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